Why Should You Launch an MVNO in 2023?

published Nov 10, 2022
1 min read

The mobile industry is constantly changing and evolving, and it can take time to keep up with the latest trends. One trend that has been gaining a lot of attention lately is the launch of MVNOs., or MVNOs, are becoming a more popular choice for people who use their phones.

If you’re considering launching an MVNO, there are a few things you should keep in mind. First and foremost, you need to focus on highlighting the problem that your MVNO will solve.

What are the current pain points for mobile users? What will your MVNO do differently that will make things better?

You should also tell readers what they can expect from your MVNO.

What kind of coverage will you offer? What kinds of plans and pricing will you have? And most importantly, what are the benefits of using your MVNO?

Make sure you answer these questions in your blog post, and you’ll be well on your way to launching a successful MVNO in 2023.

Why Should You Undertake an MVNO in 2023?

There are a number of reasons why launching an MVNO, one of the best IoT solutions, in 2023 could be a wise decision:

1. The wireless market is growing. According to a report from the wireless industry trade association, the number of wireless connections in the US is expected to grow from 327 million in 2018 to 341 million in 2022. This represents a compound annual growth rate (CAGR) of 1.1%.

2. MVNOs are gaining market share. In the same report, it was found that MVNOs had a 26% share of the retail postpaid market in the US in 2018, up from 24% in 2017.

3. Consumers are increasingly interested in lower-cost alternatives to traditional MNOs. A 2018 study from Deloitte found that 41% of consumers would switch to an MVNO if it meant saving $10 per month on their wireless bill.

What Are the Benefits of Launching an MVNO?

When you launch an MVNO (Mobile Virtual Network Operator), you get to piggyback on the network of an established carrier. This can be a great way to get your foot in the door of the wireless industry without having to build your own infrastructure. There are a few key benefits to launching an MVNO:

1. You don’t have to build your own infrastructure.

When you launch an MVNO, you can simply lease capacity from an existing carrier. This means you don’t have to invest in things like cell towers and backhaul.

2. You can offer competitive pricing.

Because you don’t have the same infrastructure costs as the major carriers, you can offer more competitive pricing. This can be a great way to attract customers who are looking for a cheaper alternative.

3. You can focus on a niche market.

Focusing on a niche market can be a great way to stand out from the major carriers. For example, you could focus on seniors or people who live in rural areas.

Summing Up

There are many reasons to launch an MVNO in 2023. The mobile landscape is changing rapidly, and there is an opportunity for MVNOs to fill a niche in the market. With the right business model and marketing strategy, an MVNO can be successful.